Family, arts and traditions are the basis of the I BELLO! Company and they have been passed down with love and passion by a grandfather to his grandchildren.

Torre del Greco and its well known craftsmanship have been being world-famous for ancient times thanks to this passion mixing arts and traditions, passed down from generation to generation.

The best craftsmen of the world were born here, and living at the foot of an ancient volcano, they engrave cameos by hand turning the back of a simple shell into a masterpiece, inspired by a breathtaking panorama with the magic lights of the Gulf of Naples and its wonderful islands of Capri, Ischia and Procida.

Matilde and Antonio, spending a lot of time with their grandfather Michele, have succeeded in finding the most intimate secrets of the ancient art of the cameo craftsmanship; and thanks to their nerve and their fancy they have succeeded in inserting some facets and giving it that juvenile and aggressive mood that made them the first ones to create a fashion and fizzy cameo that even if it detaches from the classical cameo it still preserves the arts and the traditions passed down by their grandfather.

Handicraft